Privacy Policy

1Definitions

For purposes of this Privacy Policy, the following definitions apply.

Account

An account means any registered, guest, authenticated, social-authenticated, or otherwise identifiable profile used to access one or more portions of the Services.

Applicable Law

Applicable Law means all laws, regulations, directives, governmental requirements, judicial decisions, industry standards, and legally binding obligations applicable to the processing of Personal Information in any jurisdiction.

Artificial Intelligence

Artificial Intelligence ("AI") includes all machine learning systems, neural networks, ranking systems, recommendation systems, language models, computer vision systems, virtual try-on technologies, similarity matching algorithms, semantic search systems, personalization models, predictive analytics, automated classification technologies, and related computational systems used by Daamia.

Cookies

Cookies include browser cookies, session identifiers, local storage objects, pixels, web beacons, SDK identifiers, fingerprinting technologies, and similar technologies capable of recognizing devices, browsers, or users.

Device

A Device means any computer, smartphone, tablet, wearable device, television, browser, operating system, virtual machine, API client, bot, or other hardware or software capable of accessing the Services.

Personal Information

Personal Information means information that directly or indirectly identifies, relates to, describes, references, or could reasonably be associated with an individual, household, account, or device.

Depending upon applicable law, Personal Information may include but is not limited to:

• Name
• Email address
• Username
• Profile photograph
• Device identifiers
• IP addresses
• Browser identifiers
• Search history
• Uploaded content
• Payment identifiers
• Account identifiers
• Geolocation information
• Cookies
• Usage information
• Purchase interests
• Communications
• Technical identifiers
• Behavioral signals

Services

Services include every feature, page, application, API, model, dataset, algorithm, integration, interface, software component, recommendation engine, AI capability, search functionality, image recognition capability, virtual try-on capability, ranking algorithm, personalization engine, advertising service, analytics service, customer support system, and any future products offered by Daamia.

Third Party

Third Party means any person or entity other than:

• Daamia
• You
• Entities directly controlled by Daamia

including service providers, payment processors, analytics vendors, advertising partners, authentication providers, infrastructure providers, governmental authorities, legal entities, merchants, brands, affiliates, licensors, successors, and assignees.

User

A User means any individual or organization accessing the Services regardless of registration status.

User Content

User Content includes every item submitted, uploaded, transmitted, generated, created, synchronized, imported, or otherwise made available by a User including:

• Images
• Search queries
• Reviews
• Feedback
• Messages
• Profile information
• Preferences
• Saved products
• Wishlists
• Virtual try-on images
• AI interactions
• Uploaded media
• Communications

Processing

Processing includes any operation performed on information, whether automated or manual, including:

• Collection
• Recording
• Organization
• Structuring
• Storage
• Adaptation
• Retrieval
• Consultation
• Use
• Analysis
• Ranking
• Matching
• Aggregation
• Combination
• Generation
• Modification
• Transfer
• Disclosure
• Sharing
• Restriction
• Deletion
• Destruction

2Scope of this Privacy Policy

This Privacy Policy applies to all interactions with Daamia, including but not limited to:

• Website usage
• Mobile applications
• Progressive web applications
• APIs
• Browser extensions
• Artificial intelligence systems
• Image search
• Visual search
• Virtual try-on
• Personalized recommendations
• Saved products
• Wishlists
• Customer support
• Promotional communications
• Beta features
• Experimental services
• Public APIs
• Business services
• Merchant integrations
• Future products and services

This Privacy Policy applies regardless of the method used to access the Services.

3Eligibility

The Services are intended only for individuals legally capable of entering binding agreements under applicable law.

By using the Services you represent and warrant that:

• the information you provide is accurate;
• you have authority to provide such information;
• you have authority to upload submitted content;
• your use complies with applicable law;
• you possess all rights necessary for submitted content.

4Acceptance of this Privacy Policy

By accessing or using the Services, you acknowledge and agree that:

• you have read this Privacy Policy;
• you understand this Privacy Policy;
• you consent to the collection and processing of information described herein where consent is the applicable legal basis;
• you agree that your continued use constitutes acceptance of future revisions where permitted by law.

Where additional consent is required by applicable law, Daamia may request such consent through additional notices, prompts, banners, settings, or other mechanisms.

5Information We Collect

The categories below describe the information that may be collected directly, automatically, inferred, generated, received from third parties, or otherwise processed in connection with the Services.

Collection of any particular category depends upon how the Services are used.

5.1Information You Provide

You may voluntarily provide information including:

• Full name
• Username
• Email address
• Password
• Profile image
• Account preferences
• Saved products
• Wishlists
• Search history
• Uploaded images
• Messages
• Customer support requests
• Reviews
• Ratings
• Survey responses
• Feedback
• Promotional preferences
• Authentication credentials
• Social login identifiers

5.2Images You Upload

Where you upload photographs or other visual content, Daamia may process such images to provide requested functionality including but not limited to:

• image recognition;
• visual search;
• similarity detection;
• product matching;
• virtual try-on;
• body segmentation;
• garment recognition;
• background removal;
• image enhancement;
• recommendation generation;
• compatibility analysis.

Uploaded images may contain metadata, embedded technical information, or visual characteristics that are processed solely for the operation, improvement, integrity, security, and performance of the Services.

5.3Search Information

When you interact with search functionality, Daamia may collect information including:

• search keywords;
• natural language queries;
• image searches;
• clicked results;
• search refinements;
• filters;
• ranking interactions;
• browsing paths;
• search frequency;
• saved searches;
• abandoned searches;
• recommendation interactions.

5.4Communications

When communicating with Daamia we may collect:

• emails;
• support tickets;
• live chat messages;
• feedback;
• bug reports;
• feature requests;
• survey responses;
• communications through social platforms;
• communication metadata.

5.5Payment Information

Where purchases, subscriptions, or premium services become available, payment information may be processed through third-party payment providers.

Daamia generally does not store complete payment card numbers.

Information received may include:

• payment status;
• transaction identifiers;
• billing address;
• subscription status;
• invoices;
• payment confirmations.

5.6Information Received from Third Parties

Subject to applicable law, Daamia may receive information from:

• authentication providers;
• analytics providers;
• merchants;
• fashion brands;
• advertising partners;
• affiliates;
• social platforms;
• data providers;
• fraud prevention services;
• publicly available sources;
• business partners.

Such information may be combined with information already maintained by Daamia for purposes consistent with this Privacy Policy.

5.7Information You Choose Not to Provide

Certain Services require particular information to function properly.

If such information is not provided, portions of the Services may become unavailable, degraded, restricted, or otherwise limited.

Daamia is not responsible for functionality unavailable due to omitted information.

6Data Processing

Daamia processes information solely for legitimate business, operational, contractual, security, legal, research, statistical, analytical, commercial, and product development purposes.

Processing activities may be performed through automated, semi-automated, algorithmic, or manual means.

Depending upon the Services used, processing activities may include:

• collection;
• storage;
• indexing;
• organization;
• categorization;
• normalization;
• ranking;
• recommendation;
• personalization;
• matching;
• filtering;
• semantic analysis;
• computer vision analysis;
• language processing;
• aggregation;
• anonymization;
• pseudonymization;
• deduplication;
• fraud detection;
• abuse prevention;
• quality assurance;
• debugging;
• diagnostics;
• machine learning;
• statistical modeling;
• performance optimization;
• compliance;
• auditing;
• legal preservation.

7Artificial Intelligence Processing

Daamia utilizes Artificial Intelligence technologies to enhance search quality, recommendation accuracy, personalization, image understanding, ranking quality, and virtual try-on experiences.

AI systems may process:

• uploaded images;
• search queries;
• product attributes;
• click behavior;
• saved products;
• browsing interactions;
• image embeddings;
• semantic vectors;
• garment characteristics;
• visual similarities;
• color attributes;
• category relationships;
• recommendation signals;
• anonymized usage patterns.

Such processing may include:

• natural language understanding;
• computer vision;
• object recognition;
• garment recognition;
• body segmentation;
• similarity search;
• semantic matching;
• vector search;
• ranking optimization;
• recommendation generation;
• predictive modeling;
• relevance scoring;
• personalization.

AI outputs are probabilistic in nature and may not always be complete, current, accurate, or suitable for every intended purpose.

Users should independently evaluate recommendations before making purchasing decisions.

8Search Processing

Search functionality operates using a combination of deterministic rules, machine learning models, semantic understanding, keyword matching, embeddings, ranking systems, behavioral signals, popularity metrics, freshness indicators, relevance scores, and other proprietary methodologies.

Search queries may be processed for purposes including:

• improving ranking quality;
• improving search relevance;
• understanding search intent;
• reducing duplicate results;
• improving autocomplete;
• improving recommendations;
• correcting spelling;
• identifying trends;
• detecting abuse;
• improving AI systems;
• improving user experience.

Search history may be associated with an authenticated account where applicable.

9Virtual Try-On Processing

Where available, virtual try-on functionality may process uploaded photographs and associated visual characteristics solely for generating simulated apparel visualizations.

Processing may include:

• body detection;
• pose estimation;
• garment alignment;
• segmentation;
• background isolation;
• image transformation;
• rendering;
• size approximation;
• visual composition.

Virtual try-on results are generated algorithmically and should be considered illustrative only.

Actual appearance, sizing, fit, color, texture, proportion, and garment behavior may differ.

10Personalization

Daamia may personalize portions of the Services using information including:

• search history;
• browsing behavior;
• saved products;
• wishlists;
• click activity;
• interaction history;
• preferred brands;
• preferred categories;
• preferred colors;
• popularity trends;
• seasonal trends;
• geographic signals;
• language preferences;
• device characteristics.

Personalization may affect:

• search ranking;
• recommendations;
• homepage content;
• trending products;
• suggested brands;
• recently viewed items;
• promotional content.

11Analytics

Daamia utilizes internal and third-party analytics technologies to better understand platform performance and user interactions.

Analytics information may include:

• session duration;
• page views;
• navigation paths;
• referral sources;
• conversion metrics;
• click-through rates;
• interaction timing;
• scroll behavior;
• feature adoption;
• crash reports;
• performance metrics;
• diagnostic information.

Analytics may be aggregated, anonymized, or pseudonymized where appropriate.

Statistical information generated from analytics generally does not identify individual users directly.

12Cookies and Similar Technologies

Daamia uses cookies and similar technologies to facilitate operation of the Services.

Cookies may be categorized as:

Essential Cookies

Required for:

• authentication;
• account sessions;
• security;
• fraud prevention;
• load balancing;
• service integrity.

Disabling these cookies may impair functionality.

Functional Cookies

Used for:

• remembering preferences;
• language settings;
• theme selection;
• search preferences;
• recently viewed products;
• accessibility settings.

Performance Cookies

Used to measure:

• loading speed;
• page performance;
• rendering performance;
• user experience;
• infrastructure optimization.

Analytics Cookies

Used for:

• measuring traffic;
• understanding engagement;
• identifying feature usage;
• statistical reporting;
• product improvement.

Advertising Cookies

Where applicable, advertising technologies may support:

• campaign measurement;
• conversion attribution;
• audience understanding;
• frequency management;
• marketing effectiveness.

Daamia does not guarantee that every region will receive identical cookie functionality.

Cookie usage may vary depending upon jurisdiction, applicable law, browser configuration, and user preferences.

13Device Information

Daamia may automatically collect technical information regarding devices accessing the Services.

Such information may include:

• browser type;
• browser version;
• operating system;
• screen dimensions;
• language settings;
• device model;
• processor architecture;
• hardware identifiers;
• application version;
• network information;
• performance metrics;
• diagnostic identifiers;
• crash logs;
• feature support.

Device information assists in:

• compatibility;
• debugging;
• fraud detection;
• optimization;
• security;
• reliability.

14Log Information

Servers may automatically generate logs including:

• timestamps;
• request paths;
• IP addresses;
• browser identifiers;
• operating systems;
• HTTP status codes;
• referral URLs;
• request identifiers;
• API requests;
• response times;
• infrastructure diagnostics.

Logs assist with:

• security;
• troubleshooting;
• compliance;
• abuse prevention;
• auditing;
• service reliability.

15Usage Information

Daamia may collect interaction information including:

• viewed products;
• viewed brands;
• searches performed;
• filters applied;
• recommendations viewed;
• products saved;
• products removed;
• clicks;
• shares;
• navigation behavior;
• session activity;
• engagement metrics.

Usage information may be aggregated across users to improve platform quality.

16Advertising and Marketing

Where permitted by applicable law, Daamia may process information to:

• provide promotional communications;
• recommend products;
• recommend brands;
• improve advertising effectiveness;
• measure campaign performance;
• identify user interests;
• understand purchasing trends.

Users may opt out of certain marketing communications through available account settings or communication preferences.

17Automated Decision-Making

Certain features may involve automated processing including:

• ranking;
• recommendations;
• fraud detection;
• spam detection;
• abuse prevention;
• moderation assistance;
• search relevance;
• personalization.

Automated systems may utilize multiple independent signals rather than any single data point.

No automated process is guaranteed to be error-free.

18Aggregated and De-Identified Information

Daamia may create information that has been aggregated, anonymized, pseudonymized, statistical, or otherwise de-identified.

Such information:

• does not reasonably identify individual users;
• may be used for research;
• may be used for reporting;
• may be used for benchmarking;
• may be used for machine learning;
• may be used for improving products;
• may be used for business intelligence;
• may be shared where legally permissible.

Where information has been irreversibly de-identified, it is generally no longer considered Personal Information under many applicable privacy frameworks.

19Your Privacy Rights

Depending on your jurisdiction and applicable law, you may possess certain rights relating to your Personal Information.

Such rights may include:

• the right to access information we maintain about you;
• the right to request correction of inaccurate information;
• the right to request deletion of certain information;
• the right to request restriction of processing;
• the right to object to certain processing activities;
• the right to request portability of eligible information;
• the right to withdraw consent where processing relies upon consent;
• the right to object to direct marketing communications;
• the right to lodge complaints with applicable supervisory authorities.

Certain rights may be limited by:

• applicable law;
• contractual obligations;
• fraud prevention;
• security requirements;
• legal compliance;
• technical feasibility;
• protection of other users;
• legitimate business interests.

Submission of a request does not guarantee a particular outcome.

Identity verification may be required before any request is fulfilled.

20Access Requests

Eligible users may request access to Personal Information maintained by Daamia.

Requests should include sufficient information to verify identity and locate relevant records.

Daamia may decline requests where:

• identity cannot reasonably be verified;
• disclosure would violate applicable law;
• disclosure would adversely affect another person's rights;
• records are protected by legal privilege;
• requests are excessive, repetitive, abusive, or technically unreasonable.

Where permitted by law, administrative fees may apply to excessive or repetitive requests.

21Correction Requests

Users may request correction of inaccurate Personal Information.

Daamia reserves the right to determine whether supporting documentation is reasonably necessary before implementing requested corrections.

Certain historical records, audit logs, fraud prevention records, security records, legal records, and transactional records may not be modified.

22Deletion Requests

Users may request deletion of certain Personal Information.

Deletion requests may not apply where retention is necessary for purposes including:

• legal obligations;
• dispute resolution;
• fraud prevention;
• security investigations;
• contractual compliance;
• financial reporting;
• tax obligations;
• enforcement of agreements;
• protection of rights;
• scientific or statistical research;
• system integrity.

Deletion may therefore involve suppression, anonymization, restriction, or archival rather than permanent physical destruction.

23Data Portability

Where applicable law provides such rights, Daamia may provide certain Personal Information in a structured, commonly used, machine-readable format.

Portability obligations apply only where technically feasible and legally required.

Certain proprietary data, derived analytics, internal scoring systems, recommendation models, search indexes, AI-generated insights, fraud detection signals, ranking algorithms, and confidential business information are not subject to portability requirements.

24Withdrawal of Consent

Where processing relies upon consent, users may withdraw such consent at any time.

Withdrawal of consent shall not affect:

• processing performed before withdrawal;
• processing based upon another lawful basis;
• processing necessary for contractual performance;
• processing required by law.

Withdrawal of consent may reduce or eliminate access to certain Services.

25Marketing Preferences

Users may opt out of promotional communications using:

• unsubscribe links;
• account settings;
• communication preferences;
• customer support.

Operational communications relating to:

• security;
• legal notices;
• account administration;
• service announcements;
• transactional notifications;

may continue irrespective of marketing preferences where permitted by applicable law.

26International Data Transfers

Daamia operates globally.

Information may be transferred to, stored in, processed within, or accessed from jurisdictions other than the jurisdiction in which information was originally collected.

Such jurisdictions may possess privacy protections that differ from those applicable in a user's place of residence.

By using the Services, users acknowledge that authorized transfers may occur to support:

• infrastructure;
• hosting;
• analytics;
• customer support;
• fraud prevention;
• disaster recovery;
• machine learning;
• content delivery;
• engineering operations;
• business continuity.

Where legally required, Daamia will utilize appropriate safeguards designed to facilitate lawful international transfers.

27Data Retention

Daamia retains information only for as long as reasonably necessary to:

• provide the Services;
• satisfy contractual obligations;
• improve products;
• train systems;
• resolve disputes;
• detect fraud;
• comply with legal obligations;
• protect legal rights;
• maintain security;
• preserve business records.

Retention periods vary according to:

• information category;
• legal requirements;
• operational necessity;
• dispute status;
• security investigations;
• user activity.

Following expiration of applicable retention periods, information may be:

• deleted;
• anonymized;
• aggregated;
• archived;
• irreversibly de-identified.

28Security

Daamia implements administrative, organizational, contractual, physical, and technical safeguards intended to protect information against unauthorized access, disclosure, alteration, destruction, or misuse.

Security measures may include:

• encryption;
• transport security;
• authentication systems;
• access controls;
• audit logging;
• infrastructure monitoring;
• rate limiting;
• vulnerability management;
• security testing;
• disaster recovery;
• redundancy;
• intrusion detection;
• backup systems.

No method of electronic storage, communication, or transmission can be guaranteed to be completely secure.

Accordingly, Daamia does not warrant or guarantee absolute security.

Users are responsible for maintaining the confidentiality of account credentials and devices used to access the Services.

29Security Incidents

In the event of an actual or suspected security incident, Daamia may:

• investigate;
• preserve evidence;
• suspend accounts;
• restrict functionality;
• notify affected users where legally required;
• notify regulatory authorities where legally required;
• cooperate with law enforcement;
• implement corrective actions.

Notification timing may depend upon:

• applicable law;
• law enforcement guidance;
• technical investigation;
• operational necessity.

30Children's Privacy

The Services are not intentionally directed toward children below the minimum age permitted under applicable law.

Daamia does not knowingly collect Personal Information from children where prohibited by law.

If Daamia becomes aware that prohibited information has been collected, reasonable efforts may be undertaken to remove such information consistent with applicable law.

Parents or legal guardians believing that a child has provided prohibited information may contact Daamia using the contact information provided below.

31Regional Privacy Rights

Users located in certain jurisdictions may possess additional statutory rights.

Depending upon applicable law, these may include rights arising under:

• General Data Protection Regulation (GDPR);
• United Kingdom GDPR;
• California Consumer Privacy Act (CCPA);
• California Privacy Rights Act (CPRA);
• Virginia Consumer Data Protection Act (VCDPA);
• Colorado Privacy Act (CPA);
• Connecticut Data Privacy Act (CTDPA);
• Utah Consumer Privacy Act (UCPA);
• Brazil LGPD;
• Singapore PDPA;
• Australia's Privacy Act;
• other applicable privacy legislation.

Nothing within this Privacy Policy shall be interpreted to reduce any mandatory rights granted under applicable law.

32Data Protection Contact

Privacy-related requests may be submitted through the contact channels made available on the Services.

To protect users and maintain security, Daamia may require verification of identity before responding to requests involving Personal Information.

Failure to provide sufficient verification information may delay or prevent processing of requests.

33Changes to this Privacy Policy

Daamia may modify, revise, replace, supplement, or update this Privacy Policy from time to time.

Changes may occur due to:

• legal developments;
• regulatory changes;
• technological developments;
• new products;
• acquisitions;
• infrastructure changes;
• security improvements;
• operational requirements.

Updated versions become effective upon publication unless otherwise required by applicable law.

Continued use of the Services following publication constitutes acknowledgment of the updated Privacy Policy to the extent permitted by law.

34Contact Us

Questions regarding this Privacy Policy may be directed through the official support channels identified on the Daamia website.

Website: https://www.daamia.com

Additional contact methods may be published from time to time through official communication channels.

35Entire Privacy Policy

This Privacy Policy constitutes the complete privacy statement governing the collection, processing, storage, transfer, use, disclosure, protection, and retention of information by Daamia unless supplemented by a separate policy governing a specific service or jurisdiction.

If any provision of this Privacy Policy is determined to be unenforceable under applicable law, the remaining provisions shall remain in full force and effect.

Nothing contained herein shall be interpreted as limiting any rights, remedies, defenses, exemptions, or protections otherwise available to Daamia under applicable law.

36Intellectual Property

All intellectual property rights relating to the Services, including but not limited to software, source code, databases, search indexes, recommendation systems, ranking methodologies, artificial intelligence systems, machine learning models, visual interfaces, designs, graphics, logos, trademarks, service marks, product names, documentation, APIs, datasets, algorithms, taxonomies, metadata, compilations, architecture, and all related materials are owned by or licensed to Daamia unless otherwise expressly stated.

Nothing contained within this Privacy Policy transfers ownership of any intellectual property rights to any user.

Except where expressly permitted by applicable law or authorized in writing by Daamia, users shall not:

• reproduce;
• copy;
• modify;
• reverse engineer;
• decompile;
• disassemble;
• scrape;
• mirror;
• extract;
• republish;
• redistribute;
• sublicense;
• commercially exploit;
• train artificial intelligence models using;
• create derivative works from;
• or otherwise use proprietary components of the Services.

37User Responsibilities

Users remain solely responsible for:

• maintaining the confidentiality of account credentials;
• ensuring submitted information is accurate;
• securing devices used to access the Services;
• obtaining any permissions necessary before uploading content;
• complying with applicable law;
• ensuring uploaded content does not infringe third-party rights.

Users acknowledge that they assume responsibility for decisions made based upon information or recommendations presented through the Services.

38Disclaimer of Warranties

THE SERVICES ARE PROVIDED ON AN "AS IS," "AS AVAILABLE," AND "WITH ALL FAULTS" BASIS TO THE MAXIMUM EXTENT PERMITTED UNDER APPLICABLE LAW.

DAAMIA EXPRESSLY DISCLAIMS ALL WARRANTIES, REPRESENTATIONS, GUARANTEES, CONDITIONS, OR UNDERTAKINGS, WHETHER EXPRESS, IMPLIED, STATUTORY, OR OTHERWISE, INCLUDING WITHOUT LIMITATION WARRANTIES OF:

• merchantability;
• satisfactory quality;
• fitness for a particular purpose;
• uninterrupted availability;
• compatibility;
• reliability;
• completeness;
• accuracy;
• currency;
• security;
• title;
• non-infringement;
• availability of products;
• availability of merchants;
• search accuracy;
• recommendation quality;
• virtual try-on accuracy;
• AI-generated outputs;
• ranking order;
• product pricing;
• inventory accuracy.

Daamia does not warrant that:

• Services will be uninterrupted;
• Services will be error-free;
• defects will always be corrected;
• search results will always be complete;
• products shown will remain available;
• merchants will honor listings;
• recommendations will meet expectations;
• AI outputs will always be accurate;
• uploaded images will always generate successful results.

39Limitation of Liability

To the maximum extent permitted by applicable law, Daamia, its affiliates, officers, directors, employees, contractors, licensors, suppliers, partners, successors, and assigns shall not be liable for any:

• direct damages;
• indirect damages;
• incidental damages;
• consequential damages;
• punitive damages;
• exemplary damages;
• special damages;
• loss of profits;
• loss of revenue;
• loss of opportunity;
• loss of goodwill;
• loss of business;
• loss of reputation;
• data loss;
• interruption of business;
• procurement costs;
• system failures;
• software incompatibilities;
• purchasing decisions;
• inaccurate recommendations;
• merchant conduct;
• pricing discrepancies;
• stock inaccuracies;
• third-party services.

Where limitation of liability is prohibited under applicable law, Daamia's liability shall be limited to the greatest extent permitted by law.

40Indemnification

Users agree to defend, indemnify, and hold harmless Daamia, its affiliates, employees, directors, officers, licensors, contractors, successors, and assigns from and against any claims, liabilities, damages, judgments, losses, penalties, fines, settlements, costs, expenses, or reasonable legal fees arising out of or relating to:

• use of the Services;
• violation of this Privacy Policy;
• violation of applicable law;
• infringement of third-party rights;
• uploaded content;
• misuse of AI features;
• misuse of virtual try-on;
• fraudulent activity;
• unauthorized account activity;
• negligence;
• intentional misconduct.

41Third-Party Services

The Services may integrate with or provide access to third-party services including authentication providers, analytics providers, cloud hosting providers, payment processors, mapping providers, communication providers, content delivery networks, merchant platforms, advertising providers, social platforms, and similar technologies.

Daamia does not own or control third-party services.

The privacy practices of third parties remain governed by their respective privacy policies and terms.

Users interact with third-party services at their own discretion.

42Force Majeure

Daamia shall not be responsible for delays, interruptions, failures, or inability to perform arising from circumstances beyond its reasonable control including but not limited to:

• natural disasters;
• governmental actions;
• armed conflict;
• terrorism;
• labor disputes;
• infrastructure failures;
• internet outages;
• cloud provider failures;
• power failures;
• pandemics;
• cyberattacks;
• supply chain disruptions;
• acts of God.

43Governing Law

This Privacy Policy shall be governed by and interpreted in accordance with the laws applicable to the jurisdiction in which Daamia is legally established, without regard to conflict-of-law principles, except where mandatory consumer protection laws provide otherwise.

Nothing contained herein shall prevent Daamia from seeking equitable or injunctive relief in any competent jurisdiction where necessary to protect its legal rights, intellectual property, confidential information, systems, or users.

44Severability

If any provision of this Privacy Policy is determined by a court or competent authority to be invalid, illegal, unenforceable, or void, such provision shall be modified only to the extent necessary to render it enforceable, and the remaining provisions shall continue in full force and effect.

45Waiver

Failure by Daamia to enforce any provision of this Privacy Policy shall not constitute a waiver of any right, remedy, or provision.

No waiver shall be effective unless expressly made in writing by an authorized representative of Daamia.

46Assignment

Daamia may assign, transfer, delegate, sublicense, merge, restructure, novate, or otherwise transfer any rights or obligations arising under this Privacy Policy without prior notice where permitted by applicable law.

Users may not assign or transfer rights or obligations under this Privacy Policy without Daamia's prior written consent.

47Survival

The following provisions shall survive termination or cessation of use of the Services to the extent reasonably necessary:

• intellectual property;
• data retention;
• limitation of liability;
• indemnification;
• governing law;
• dispute resolution;
• disclaimers;
• confidentiality;
• security obligations;
• rights relating to anonymized or aggregated information.

48Contact Information

Questions, requests, complaints, or privacy inquiries regarding this Privacy Policy may be submitted through Daamia's official communication channels.

Daamia

Website: https://www.daamia.com

Support: Available through the official website support portal.

Future contact methods, designated representatives, and regulatory contacts may be published through the Services as operational requirements evolve.

Appendix ACategories of Information

Daamia may process categories of information including:

• Identity Information
• Contact Information
• Authentication Information
• Device Information
• Browser Information
• Network Information
• Search Queries
• Uploaded Images
• Virtual Try-On Images
• Saved Products
• Wishlists
• Browsing Activity
• Click Activity
• Recommendation Interactions
• Communication Records
• Customer Support Requests
• Payment Metadata
• Subscription Status
• Merchant Data
• Analytics Data
• Diagnostic Data
• Performance Metrics
• Crash Reports
• Security Logs
• Fraud Signals
• AI Processing Metadata
• Machine Learning Features
• Search Index Metadata
• Aggregated Information
• De-Identified Information

Appendix BSources of Information

Information may be collected from:

• Users;
• Devices;
• Browsers;
• Authentication Providers;
• Payment Providers;
• Merchants;
• Fashion Brands;
• Analytics Providers;
• Advertising Providers;
• Infrastructure Providers;
• Publicly Available Sources;
• Business Partners;
• Service Providers;
• Automated Systems;
• Artificial Intelligence Systems.

Appendix CPurposes of Processing

Information may be processed for purposes including:

• operating the Services;
• maintaining security;
• authenticating users;
• improving search;
• generating recommendations;
• virtual try-on functionality;
• AI model improvement;
• personalization;
• fraud prevention;
• abuse detection;
• legal compliance;
• business analytics;
• customer support;
• performance optimization;
• infrastructure management;
• statistical reporting;
• research and development;
• product improvement;
• service administration.

Appendix DPolicy Updates

This Privacy Policy may be updated periodically to reflect changes in:

• technology;
• products;
• services;
• legal obligations;
• regulatory guidance;
• security practices;
• operational processes;
• organizational structure.

The most current version will always be published through the official Daamia website.